CompuCom Blog

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    Your Retail Technology Will Leave a Lasting Impression on Customers – Whether That’s Positive or Negative is Up to You

    • February 08, 2019
    • Post by Tom Besselman
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    The best brands make acquiring the product itself secondary to the unique, personalized and convenient experience a customer has while in the store. This strategy not only avoids the race to the bottom, it also incentivizes customers to stay with your brand because they cannot get the experience you provide anywhere else.

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    3 Ways to Embrace Personalized Retail to Drive Sales

    • February 05, 2019
    • Post by Tom Besselman
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    Shoppers today have more purchase options available to them than ever before. This creates a significant challenge for retailers as the competition has never been so fierce. In order to stand out, retailers need to wow their customers and give them the very best in-store experience they possibly can. Keep reading to learn more.

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    3 Ways to Make Your Quick Service Restaurant into a Smart Restaurant

    • January 29, 2019
    • Post by Trent Tursi
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    Technology is touching all aspects of our lives and is radically changing the way things are done in all industries. This is especially true for the restaurant business, with 79 percent of customers stating that technology has helped to improve their experience. If restaurants are able to embrace technology, it can help make for a more tailored and optimized experience for customers, keeping them coming back for more in this competitive landscape.

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    Balancing Security and Experience – 5 Ways Digital Vending and Lockers are Reducing Retail Shrinkage

    • January 23, 2019
    • Post by Trent Tursi
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    Retail shrinkage. It’s an ongoing challenge that directly impacts your bottom line. In fact, the National Retail Federation (NRF) showed that shrinkage cost in the US retail industry reached nearly $50 billion in 2016, with many brands reporting that shrinkage rates had increased from the year before. Fortunately, digital vending and locker solutions are a game changer. Here are five ways retailers can leverage these new technologies to build a better experience and simultaneously improve retail shrinkage.

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    Improving Customer Engagement with In-store Selling Advisor

    • January 21, 2019
    • Post by Tom Besselman
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    Companies are increasingly turning to technology to help create unique and personal experiences, in hopes of giving stores and brands a competitive edge. Sales enablement technology allows associates to develop into trusted sales advisors who can then fulfill the expectations of today’s educated in-store consumers, improving overall customer experience and engagement.

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    Top 4 Reasons to Integrate Apple in 2019

    • January 18, 2019
    • Post by Steven Pike
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    Mac® is taking over the office. Usage of Apple® in offices has increased by 68 percent in recent years with three out of every four associates specifically requesting Mac as their preferred computer of choice. Here are the top four reasons to integrate Apple into the workplace in 2019.

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